A mass texting service is helpful for businesses that want to make the most of one of the smartest and most innovative tools right now for engaging with customers.
From announcing specials to offering coupons and even running contests and surveys, text message marketing lets even the smallest brand out there stay competitive and current.
Also, the good news is that text message marketing actually works.
There are studies out there that show that 75% of consumers actually want to receive a text message about special offers.
This means that if you aren’t implementing text message marketing into your marketing strategy overall right now, you’re missing out on a great opportunity to connect with even more of your customers.
We took a look at the text message marketing market and found the best mass texting services in the industry so that you can make sure that you don’t get left behind.
Let’s get into it.
Best Mass Texting Services
Textmagic is a mass texting service that was started in 2001, and since then, the company has grown to serve more than 100,000 customers from businesses everywhere in the world.
We think that they are great for a quick setup because they let anybody send out their first text marketing message within just a few minutes of setting up their account.
They also make it easy for you to import a list of your contacts, organize them into groups, and then schedule messages to be sent out to them.
You can create a free account and they offer toll-free numbers in Canada and the US so that you don’t have to charge your customers to reply to your messages.
We love that they also have a pay-as-you-go pricing model, and if you’re worried about budget, you don’t have to be, because they charge $0.04 per text.
These guys are definitely the best out there when it comes to ease of use and affordability.
Omnisend is an excellent option if you’re looking for a bulk message service, and just like some of the other companies on this list, you can combine email with SMS with these guys, and you can also integrate push notifications, so that you can experience everything in one marketing platform.
You can collect phone numbers and integrate them into your SMS list building tools, and they also offer support for most country codes outside of the US, so that you can reach your international clients, and drive conversions all over the world.
EZ Texting is a mass texting service that can help you because it has been around since 2006, and has helped more than 160,000 businesses including Viking and Domino’s.
They offer their clients a broad range of marketing tools for brands that are looking for new and innovative ways to increase their customer engagement.
As the name suggests, this company is a great option for businesses to be able to market to their clients really easily through text messages.
All you need to do is select a keyword, and they will create a shareable short code for you. They offer their clients a number of different marketing features that are automated, including reminders, text forwarding, and recurring messages.
The best part is that you can also customize your messages for individual clients and their plans begin at just $19 a month, which we think is more affordable.
SlickText is a mass texting service that was created back in 2012 by somebody who was disappointed with how little choice there was out there when it came to text marketing tools.
Since it first got its start, it now has more than 70,000 clients, and it helps big companies up there including FedEx, and ESPN.
They offer their clients an intuitive interface that makes it really easy for users that don’t have any prior text message marketing experience to adapt to the platform really easily.
They also have instructional guides that go through a step-by-step process is on how to set up automatic replies, set up an account with them, and even reserve a keyword with it.
They make it super easy for users to also apply standard text message marketing features, and their pricing begins at just $29 a month, which is going to allow for 500 texts a month.
All of their packages account for unlimited contacts, and live chat support.
Textedly is a mass texting service that was founded back in 2016, whose main goal is to provide small brands with a long list of text messaging options.
They have served thousands of customers so far including Walmart, and Disney. They are a great option for small businesses, because they offer you a no-frills set of features that can help your brand get off the ground really quickly.
We love that their interface is super clean and user-friendly, and can let you access common messaging features, including custom subscriber data, schedule campaigns, email capture, an automatic responses.
They are one of the only bulk messaging services out there that lets you send a text that is more than 300 characters. They keep things really simple for small brands, and their starter plan is free for 14 days.
This allows for 15 messages, and one customer keyword.
Trumpia is another mass texting service that has been around for a long time, and got its start back in 2006. Since then, it has served more than 2000 customers, and comprises more than 80 employees.
They are a great option for scalability, because they offer robust targeting, automation, and messaging features that can help your brand grow no matter what size it is.
Of course, they offer standard messaging features, but they also offer advanced engagement tools as well, including SMS coupons, auto responses, and even text to vote messages.
They also have some of the most powerful automation that we have come across, and while their plans are pretty expensive, we think that if you have it in the marketing budget, they’re worth your time.
SimpleTexting is going to make the entire practice of mass texting super simple, and based on the fact that they got their start back in 2010, we think that they have a pretty good head on their shoulders.
They currently support thousands of customers, including Samsung, and Starbucks.
As well as offering some great features, they also have some of the best pricing in the industry, and they can easily help their clients to import a list of contacts, as well as dedicated shortcodes, so that you can send out the right text to the right people.
They even have integration options with third-party apps, and all of their plans come with a 14-day free trial and include support that is available seven days a week.
The cheapest package is going to cost you $25 a month, with their most expensive package costing you $625 a month.
Twilio is an excellent bulk message service if you are someone who wants to be able to customize both aspects of your text message marketing strategy.
These guys got their start back in 2008, and they are great platform if you want to be able to receive phone calls that are hosted in the cloud.
They are primarily built for developers that want to be able to build their own features and create a bulk messaging service themselves.
If you don’t happen to be a developer, then they also have features to suit your needs as well, because you can integrate any kind of workflow that you want, which might include call forwarding or autoresponders.
One of the things that stands out to us the most about this bulk message service is that they offer pay-as-you-go plans, and their dedicated local numbers are going to cost you $1 a month.
JookSMS is a bulk message service that offers its clients a lot of reliable features, and even though they’ve only been around since 2015, we think that they have the formulating solutions that you need to evolve your business when it comes to text messages.
We love that they help a lot of people around the world, and they can help you send out text messages to an unlimited number of subscribers, and they even offer a facility so that you can compose and schedule an SMS campaign in advance, which of course is going to help you save time, and ensure that you reach the right people.
Text Marks is another great bulk message service option that was founded back in 2006, and currently has more than 10 million users in its database, as well as an impressive client list, including FedEx, and Microsoft.
It comes packed with features that can let you send texts out to thousands of people at the same time, and the best part is that it can help you find the right customers and retain them.
You can easily build on this database to capitalize on contacts and leads, so that you can carry your text message marketing strategy on for a long time.
Red Oxygen is perhaps one of the oldest text message services on this list, considering they got their start back in 2001.
Again, just like some of the other companies on this list, they have helped big clients, including Panasonic, and Mercedes.
They make the entire process of sending out SMS to your customers incredibly easy, and they even let you import contacts from spreadsheets, and use custom templates to frame the right text.
Message Launch is another great bulk message service that can help you with an effective email feature at the same time, which means that you can integrate both your SMS marketing strategy, and your email marketing strategy.
They offer a number of tools that can easily help you gather data from subscribers, which means that you can only send out relevant text messages that they are going to resonate with, and most likely reply to.
They also offer a toll-free number, which means that you don’t have to compete for keywords.
CodeBroker is a bulk message service that can help you deliver promotional text messages, and they have been doing their thing since 2008, so we think that they’ve got a really good grip on what its clients need.
They can help you integrate high-quality SMS lists, and they can make sure that your promotions are being sent out to the people who are actually going to respond positively to them.
SendPulse is another company that started out as a mass texting service, and has since integrated into a multi-channel marketing platform.
They can make it really easy for you to send out automated bulk text messages and can of course help you integrate your email strategy as well.
They provide SMS automation to enhance your ease of use, and you can personalize the messages, so it doesn’t look like they are being sent out in bulk.
Mobile Text Alerts
Mobile Text Alerts is a great option as a bulk messaging service if you want to effectively send out SMS alerts, marketing campaigns, and notifications so that you can drive engagement and sales.
They also have a free mobile app for Android and iOS, which means that you can send out your text messages on the go, and they provide you with friendly customer service, making it easy for you to gain for you to get in touch with them should you have any concerns or questions.
They can even help you schedule messages ahead of time, and drip feed your campaigns. Their pricing begins at $24 a month.
Messente is a mass text messaging service that can help anyone in the world that has a mobile phone. They offer a variety of different business solutions for their clients, which means that they can help you not just with SMS, but with your emails at the same time.
They have got a long list of high performing tools, so that you can send out notifications, pin codes, and marketing messages really easily.
They are well known for having really good customer support, and they have SMS support for more than 190 countries.
Pony Express HQ
Pony Express HQ is a great choice if you are wanting to effortlessly grow and develop your text message marketing campaigns, and one of their standout features is group texting.
They also offer reminder messages and they have two-way communication, so that your clients can actually respond to your text messages.
We think that they’re super affordable, costing just $7.00 for 250 text messages.
What is a Mass Texting Service?
This is the kind of company that can easily help its clients send out targeted, short messages to their clients about promotions and special deals right to their smartphones.
Because clients are primarily focused on their phones these days, text messaging is potentially a more effective way to connect with them than through other methods, like emails.
As we mentioned in our intro, there are studies that show that 75% of people actually prefer to receive a text message about a promotion over any other kind of communication.
You know that this of course means that you definitely need to be capitalizing on your text message marketing strategy right now, because it’s a great way to connect with your audience, especially if they are younger.
The younger they are, the more likely they are going to prefer communication through their smart phone.
How Does a Mass Texting Service Work?
Mass texting services can offer three things; a dashboard so that you can manage your message campaigns, keywords, and shortcodes.
A short code is a 6-digit code that a customer can send a message to, instead of having to call the company up directly.
A keyword is what a client is going to text to the shortcode, which means that they can be part of a specific campaign or promotion.
It’s a really great way to avoid clogging up the phone lines, and it’s also a great way to keep your audience involved in what you’re doing, without having to devote a lot of people to the cause.
Of course, even if you are using social media in your marketing campaign, you are going to need someone to manage it, whereas when it comes to text messages, it’s a great way to connect with a broad scope of your audience, without having to spend too much time doing it.
How Much are Bulk Messages Going to Cost?
As you have seen from the reviews that we have written above, when it comes to thinking about how much you’re going to have to pay for a mass texting service, it entirely depends on the company.
There were some companies out there that have rock bottom pricing, and then there are some companies out there that you wonder if you are going to ever be able to afford them.
The typical MO when it comes to a mass texting service is that they are going to charge you per message, and based on how many messages you might want to be sending out every month.
Generally speaking, it is going to cost you around $25 for 500 messages, and anywhere between $39 and $79 for 2000 messages.
There are also services out there that offer pay-as-you-go pricing, and as you have seen from the companies above, most of them start out charging their clients $0.04 a text.
Are They Worth What You Spend?
We think that mass texting services are really good for brands who are wanting to establish a customer list, or they are trying to build a customer list to begin with.
They are also great if you are wanting to promote something to your audience on a broad scale, and provide them with a special, or even offer them a discount.
We think that companies like this are also really great for brands that have a younger client base.
If your product or service caters to an older demographic, then you’re probably not going to have much luck connecting with them through text message.
How We Choose the Right Mass Texting Services
We made sure to do our homework and look at as many mass texting services in the industry, so that we could provide you with an unbiased look at what we believe to be the best companies for you to use.
The thing about this is that just like any other industry out there, there are lots of companies that claim to be something great, when at the end of the day they are just a scam.
When you stick to lists like this, you reduce your risk of being taken advantage of.
The thing about text message marketing is that because it is relatively new to most brands, you are going to want to choose one that is super easy to get started with and offers an intuitive dashboard so that you can easily manage your campaigns.
We also suggest that you use a provider that can help you build your text message marketing strategy on your existing marketing strategy.
We also recommend that you go for a company that has flexible price points, because even if you have a good-looking budget right now, you never know what this is going to do in the future.
Lastly, we also suggest that you make the most of any free trials that you come across, and while not every company is going to offer this, when it does, definitely capitalize on this, so that you can get a really good idea of what they are offering, and whether they are worth your time.