Last Updated: November 27, 2020
Twitter is now one of the most popular social media networks out there, and while you might only be limited to 280 characters in each tweet, the possibilities are truly endless when it comes to going viral on a platform like this. This is because it’s one of the most active channels out there, which means that if you are not using it for your brand’s exposure, you are missing out.
However, you might be wondering what the connection is between Twitter and YouTube. Well, believe it or not, it can actually prove to be one of the most effective tools out there that you can use to generate even more subscribers for your YouTube channel.
The Connection Between Twitter and YouTube
While it might not seem like it at first, the fact that Twitter gives you the ability to go viral means an endless list of possibilities for any content you’ve got over on YouTube to use along with a strategic marketing plan to attract more viewers to your channel.
In particular, Twitter followers offer major advantages as they are twice as likely to turn into YouTube subscribers as any other social media follower out there. Just this advantage alone can result in a huge increase in your YouTube subscribers & views.
How to Turn Followers into Longstanding Subscribers
While you might think it is quite difficult initially, turning your Twitter followers into longlasting YouTube subscribers is easily achieved with a few effective and simple tips.
Let’s take a look at how you can turn every Twitter follower you’ve got over on your Twitter profile into a YouTube subscriber who wants to hang around for a long time.
1. Promote Your Channel Subtly, at Every Opportunity
While you might see Twitter as a place where its users can discuss tweets, the replies thread actually offers you a window of opportunity if you are a content creator on YouTube as well.
Just like how SoundCloud musicians promote their songs in any comment section that they find themselves in, posting links to your YouTube channel or your latest video in the reply section of your most popular tweet is one of the best ways to get free marketing.
By leaving a subtle plug in the replies thread, you are making the most of Twitter’s ability to go viral, and you are also putting fresh eyes on your content over on YouTube. This is definitely going to increase your chances of getting more subscribers over on your YouTube channel.
2. Add Your YouTube Channel Link to Your Twitter Bio
At some point in time, both new and longstanding subscribers are going to head over to your Twitter profile to see what tweets they have missed out on. For you, this means another opportunity to plug your YouTube channel.
Placing a YouTube channel link in the bio of your Twitter profile is a great way to bring more attention to your YouTube, as it will come up right when people are wanting to learn more about you, as well as what other content you have.
If they already like your Twitter profile, then they are highly likely to click through to check out your YouTube channel.
We all know at this point how important hashtags are when it comes to doing well on platforms like Twitter and YouTube. If you are trying to draw attention to your YouTube video content, one of the most effective ways to do this is to find the right hashtags for it.
Of course, hashtags originated on Twitter, which means that it’s one of the best places to plug your YouTube channel with the right hashtags.
If you want to boost your YouTube channel this year, and increase your social proof in general, then you need to utilize Twitter and the existing audience you have over there.
If you apply good advice like the tips that we have given you above, then there is no reason why your Twitter account can’t mesh with your YouTube channel, so that your target audience over on Twitter can be moved over to YouTube, to start following you and interacting with your video content.
Good luck and know that growing your YouTube channel with your Twitter profile is going to take a bit of time, but it’s all worth it in the end.