How Many People Use Macs

How Many People Use Macs in 2024? (Key Stats)

Published on: November 19, 2023
Last Updated: November 19, 2023

How Many People Use Macs in 2024? (Key Stats)

Published on: November 19, 2023
Last Updated: November 19, 2023

Quick Answer 🔍

How many people use Macs 2024?

According to Apple, there are now over 100 million Mac users worldwide.

Almost everyone uses laptops or personal computers to do their daily tasks whether it is for work or school.

One of the most common options for people using personal computers are Macs.

They offer a powerful and reliable operating system with a wide range of features, and with a sleek and stylish design that is popular among women.

In 2024, MacBooks are one of the top choices for a variety of users, and they continue to offer a number of advantages over other laptops. 

Key Statistics

  • Over 100 million people use Macs worldwide.
  • MacOs holds a 29.62% share in the US market.
  • Mac revenue reached $40 billion in 2022. 
  • In 2021, Apple sold nearly 28.9 million Macs worldwide.
  • Macs account for 10% of all personal computers and laptops sold worldwide.
  • The United States market accounts for 43% of Macintosh’s global revenue.
  • MacOS Catalina dominated the global macOS market in January 2023 with a market share of 87.44 percent.

How Many People Use Macs in 2024?

1. Over 100 Million People Use Macs Worldwide


Apple’s Macintosh computers, or Macs, are known for their sleek design, innovative features, and user-friendly interface.

As a result of their power-forward branding, they amassed a loyal following among students, professionals, and creatives alike. 

How many people use Macs in 2023?

According to Apple, there are now over 100 million Mac users worldwide.

This figure shows that these bad boys are getting the clout globally, not just in its home country, the United States.

Macs are designed to handle heavy workloads, making them perfect for creative professionals while offering productivity features that are useful for students. 

(The Verge)

2. Nearly 30% of Computer Users in The United States Use MacOS

MacOS is the second most popular operating system in the United States, with a market share of 29.62%.

In recent years, macOS has gained market share over Windows, and this trend is likely to continue in the coming years. 

This is due to a number of factors, including the increasing popularity of Apple products, the growing demand for powerful and reliable computers, and the increasing awareness of the benefits of using macOS.

(Patently Apple)

3. Mac Sales Has Generated a Staggering $40 Billion in 2022.

Mac sales surpassed all expectations in 2022, generating a staggering $40 billion revenue. 

The release of new and innovative Mac products in 2022 has contributed to the strong Mac sales in this particular year. 

During the year, Apple released the new MacBook Pro with M1 Pro and M1 Max chips, the new iMac with M1 chip, and the new Mac Studio with M1 Max and M1 Ultra chips. 

These products have been well-received by critics and consumers alike, and contributed to Apple’s stellar sales in 2022.


Mac’s Revenue Growth Over the Years

Let’s take a look at how Mac sales has improved over the years:

  • Macs generated $25.3 billion in sales in 2015.
  • In 2016, Macs had shown a slight decrease in sales and only generated $22.7 billion.
  • After a year, in 2017, the sales had increased and reached $25.6 billion.
  • In 2018, these personal computers generated $25.2 billion revenue.
  • Macs generated a turnover of $24.7 billion in 2019.
  • In 2020, during the surge of the pandemic, Macs sales grew and generated $28.4 billion revenue.
  • In 2021, Macs sales recorded $35.1 billion revenue.

Sales for the products on the Mac family are expected to remain strong in the years to come, thanks to Apple Inc’s commitment to developing and improving Mac computers.

(Tech Jury)

4. Apple Sold Over 28.9 Million Macs to Customers Around the World in 2021

The COVID-19 pandemic has led to a significant increase in remote work worldwide, and Macs are a popular choice for remote workers. 

In 2021, Apple shipped a record 28.9 million Mac units worldwide. 

These laptops are portable, reliable, and offer a long battery life, making them ideal for workers on the go. 

In addition, Macs come with a variety of features that make them well-suited for remote work, such as the ability to share screens and collaborate with others in real time.

(Apple Insider)

5. 10% of All Personal Computers and Laptops Sold Worldwide Are Macs


Over the past few years, Macbooks and iMacs have seen a surge in popularity, with one in ten personal computers and laptops sold worldwide now being a Mac.

In recent years, Macs have become more powerful and capable of doing heavy duty workloads.

Early Macs were relatively underpowered compared to other personal computers before. 

Today, they are considered among the most powerful and capable personal computers on the market, and are loved by creatives, professionals, and students.

(Mac Daily News)

6. The Majority of Mac Users Are Women, Accounting for 66% of The User Base

Macs are popular among women due to their user-friendly interface and stylish design, both of which are qualities that many women appreciate.

In fact, according to data, 66% of Mac users are women. 

Apple’s marketing campaigns for MacBooks often portray women using them in stylish and sophisticated settings, reinforcing the perception that MacBooks are stylish and fashionable.

Aside from that, the overall aesthetic of MacBooks is often seen as feminine.

The sleek lines, curved edges, and minimalist design of MacBooks are often associated with femininity. 

MacBooks are also available in a variety of colors, including many that are traditionally associated with femininity, such as gold, rose gold, and silver which allure a lot of women. 

(Mac Keeper)

7. The American Market Accounts for 43% of Macintosh’s Worldwide Sales

The United States market is a major driver of Macintosh’s global success, with 43% of its worldwide income coming from this region. 

The American market is a trendsetter in the global personal computer market.

One of the biggest reasons why the US holds nearly half of Macs sales is because new products and technologies are often launched in the United States first. 

Making the American market one of the biggest determinators whether a product or technology is successful globally. 

(Tech Jury)

8. MacOS Catalina Held an 87.44 Percent Global Market Share in January 2023

Apple’s macOS Catalina rapidly ascended to the top of the macOS popularity charts, surpassing all previous versions shortly after its release in October 2019. 

It became the most popular desktop operating system in the world in January 2023, with a global market share of 87.44%.

There are numerous reasons why this MacOs version became increasingly popular.

First, macOS Catalina includes a number of new features and improvements, such as Sidecar, which allows users to use iPad as a second display or as a graphics tablet; Screen Time, which gives insights into how you spend time on one’s Mac; and Apple Music, Apple TV+, and Apple Podcasts apps.

Moreover, macOS Catalina is compatible with all Macs released in 2012 or later.

This means that a wide range of users can upgrade to macOS Catalina, regardless of the age of their Mac.


9. One-Third of Mac Book Users in The US Are Millennials

Millennials are the driving force behind the popularity of MacBooks in the US, with 31% of users falling into this age group.

Millennials are the largest generation in the US workforce, and they are more likely to be employed in creative fields, such as graphic design, web development, and video editing

A lot of creatives prefer using Macs because they offer a variety of features and applications that are essential for their workload. 

For example, MacBooks have high-resolution displays, powerful processors, and a wide range of creative software available that they use to get the job done.


10. Small Towns and Rural Areas Are Home to The Majority of MacBook Users in The US, with 53% of Users Residing in These Areas.


While a lot of people associate Macs with big cities, the reality is that they are more popular in small towns and rural areas, with 53% of MacBook users in the United States residing in these areas. 

In recent years, there has been a trend towards remote work, which has likely contributed to the popularity of MacBooks in small towns and rural areas. 

Unlike other laptops in the market, MacBooks are lightweight and portable, making them popular among remote workers. 

Aside from that, these laptops offer a long battery life.

This makes them ideal for people who need to be able to work on the go, such as sales representatives, freelancers, and consultants. 

(Tech Jury)

11. Nearly 9 out Of 10 Engineering Professionals Use MacOS to Complete Their Work, Highlighting Its Popularity and Utility in This Field of Work

MacOS is a powerful and reliable operating system that is well-suited for the demanding needs of engineering work, that’s why 87% of engineering professionals prefer using macs for their work. 

MacOS is based on Unix, which is a powerful and versatile operating system that is used by many servers and workstations around the world. 

This gives macOS a number of advantages over other operating systems, such as Windows and Linux.

(Tech Jury)


In a time when most people rely on their personal computers for almost everything, a lot of people are becoming more picky when it comes to choosing a device. 

People want something that they bring, can adapt to their heavy work loads and is compatible with their other devices such as phones or tablets.

With this, Macs are becoming one of the most popular computer brands on the market.

But exactly, how many people use Macs?

More than 100 million people around the world are Mac users, and this number is likely to continue to increase in the future, as Apple continues to innovate and release new and improved Mac products that will cater to their clients’ evolving needs.


The VergePatently AppleMacDailyNews
GizmochinaApple InsiderStatista

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Written by Trevor Cooke

Trevor Cooke is an accomplished technology writer with a particular focus on privacy and security. He specializes in topics such as VPNs, encryption, and online anonymity. His articles have been published in a variety of respected technology publications, and he is known for his ability to explain complex technical concepts in a clear and accessible manner.