How Many People Use Pearpop in 2023? (Statistics)

How many people use Pearpop in 2023?

We will be talking about Pearpop in terms of what it is, how it works, its features, how many people use it, and other facts and figures surrounding this little social media gem. 

Pearpop was founded by Guy Oseary and Cole Mason in 2020 as a social media collaboration network.

Headquartered in Los Angeles, Pearpop’s most popular feature is its “Challenges”, which are also popular on TikTok and Instagram these days. 

Essentially, Pearpop lets brands instantly create live campaigns on demand.

Since it started, Pearpop has more than 200,000 creators that span across social media platforms like TikTok, Instagram, and Twitter. 

Big celebrities are using Pearpop and are collaborating with influencers as they all help each other out on various campaigns.

Some stars you might find on the platform include, Loren Gray, Heidi Klum, Tony Hawk, and Snoop Dog. 

How Many People Use Pearpop in 2023?

Forbes says there are over 200,000 creators registered to use the Pearpop platform. It’s also the fastest-growing community of content creators on the planet. 

Creators with followings can range from between 200 and 20 million. It’s basically a two-sided social media platform with creators and businesses.

When you go to sign up, you sign up as a creator or a business.  

Pearpop is said to exist exclusively for helping businesses connect with creators who are anxious to monetize and optimize their following.

Multiple rounds of fundraising have generated over $16 million since things got started, so someone is doing something right.

The money generated comes from challenges that people pay for and then win part of the funds. 

Who Partnered with Pearpop?

While Pearpop was launched in late 2020 (October), it didn’t partner with Instagram or Twitter until 2021.

When Instagram partnered with this collaborative marketplace, almost immediately, it gained over 10,000 new creators from Instagram. 

The founders say they created Pearpop as a social capital marketplace to help creators earn money, promote their offerings, and to expand their services across all major social media networks. 

The company’s vision is to reportedly move things away from platform marketing and move things into a people-centric arena.

Because of the ideals and concepts of Pearpop, athletes, musicians, and other celebrities started flocking to it. 

You will see people like Griffin Johnson, Gary Vaynerchuk, The Chainsmokers, Diddy, Josh Richards, Marshmallo, and more entertainers and celebrities. 

How Did Pearpop Get Its Funding?

How many people use Pearpop? Well, now that you have some idea of its creator and business users, we will discuss how it got funding to expand and grow. 

We think you will find this data interesting. So, funding of at least $16 million was raised for Pearpop’s expansion.

Did they do it alone? Certainly not. Funding of $6 million came from Sound Ventures and Slow Ventures owned by Guy Oseary and none other than Ashton Kutcher. 

The other $10 million in expansion funding came from Alexis Ohanian’s Seven Seven Six. Bessemer also donated, as have several other investors.

The list of other investors includes Paris Hilton, King Bach, Jake Paul, James Corden, Noah Schnapp, and more. 

Something that’s troubled Pearpop users is that it keeps getting compared to Cameo.

Cameo simply offers personalized videos to be used as gifts to others.

That pales in comparison to Pearpop’s platform. There is no comparison between the two at all, according to Cole Mason. 

According to its founders, Pearpop isn’t just for people who already have tons of followers.

It’s also for anyone looking to begin their monetization journey to earn, promote, and expand their services. 

Who Are Pearpop’s Founders?

Technically, Guy Oseary and Cole Mason are the “co-founders” of Pearpop.

Besides learning how many people use Pearpop, people want to know who these co-founders are? So, let’s talk a little bit about Oseary and Mason.

Cole Mason is a former model represented by Ford Models.

He was already being managed by Guy Oseary and Spencer Markel, who also had clients like U2 and Madonna. Mason is also a popular ex-YouTuber. 

Guy Oseary is an Israeli-American writer and talent manager born in 1972.

He started out as an independent Artists and Repertoire (A&R) guy with Maverick Records who recorded Madonna in 1992. 

Oseary is also part of A-Grade Investments alongside Ronald Burke and Ashton Kutcher.

You may have seen Guy Oseary in a few cameo appearances in shows like Charlie’s Angels, Charlie’s Angels: Full Throttle, and You Don’t Mess with the Zohan.

In 1992, Oseary made a cameo appearance in Madonna’s “Deeper and Deeper” music video.

So, now you know the co-founders of Pearpop a little bit better. Being associated with celebrities has helped them boost Pearpop, don’t you think?

Conclusion

How many people use Pearpop in 2023? The platform has over 200,000 creators at this time.

As far as businesses and followers go, there are hundreds of thousands to millions using Pearpop, though those followers are found on other platforms like Twitter, TikTok, and Instagram.

According to Pearpop’s website where you can learn more about the platform and sign up as a creator or a business, over 100,000 creators use this platform daily to grow their presence and to monetize their influence. 

The site says that you get instant access to brand collaborations in a like-minded community focused on growth, earning, promoting, and expanding.

It’s an on-demand form of marketing that is designed to be more people-centric and less platform-centered. 

If you think your brand or business could use the kind of exposure and attention that Pearpop can obviously bring, perhaps you should consider joining the over 200,000 creators and at least that many more businesses. 

Do you already use Pearpop?

After reading this article about how many people use Pearpop and who some of them are, would you consider signing up to be a part of it?

Do you know anyone who is currently using Pearpop who has earned, grown, and expanded their presence across social media platforms? 

If you decide to join Pearpop, we wish you much success.