Let's Check Out Beyonce’s Instagram in 2023

Let’s Check Out Beyonce’s Instagram in 2023

Last Updated: November 25, 2022
We all already want to be like the Queen Bey, but you’ll really want to be like her once you find out that she can charge as much as $700K per promotional post. So, listen up, because we’re going to talk about why Beyonce can charge this much, and what you can do get even close to this number.
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Are you an avid follower of Beyonce’s Instagram posts?

Beyonce has done pretty well for herself on Instagram, which should come as no surprised. With more than 177 million Insta followers, she’s a clear winner of the Instagram growth game, and you can see why from looking at her feed.

We all already want to be like the Queen Bey, but you’ll really want to be like her once you find out that she can charge as much as $700K per promotional post.

So, listen up, because we’re going to talk about why Beyonce can charge this much, and what you can do get even close to this number.

Beyonce Doesn’t Follow Anybody

If you thought that one day you might be able to favor the Queen to the point that she gives you a follow back, we’re here to tell you that the chances are slim to none.

However, don’t take it personally, because she doesn’t actually follow anyone.

There are a few celebs out there that keep their follow count at zero, and Beyonce is definitely one of them. Personally, we think that this is a super smart Insta business move. But why? Let’s talk about it.

  • It gives you more time. If you aren’t following anyone, then you won’t spend as much time on Instagram. You’ll have more time not only for your children and friends and family, but you’ll have more time to create awesome content and in Beyonce’s case, more music. It is easy to get lost in the Instagram feed hole, but celebs like Beyonce have managed to avoid this by curbing their follow count.
 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

  • It is going to help you stop comparing yourself to others. One of the quickest ways to depression and anxiety is comparing yourself to others. If you’re not following anyone on Instagram, then you aren’t going to constantly be comparing yourself to others, and the perfect life that they seem to have on Insta. Beyonce doesn’t give herself any room to do this.
  • You control your account. Why did you create your Insta profile in the first place? When you don’t follow anyone on Insta, the focus becomes more about your content than anything else, and without all of the distractions, you are able to come up with the perfect video or image and write the perfect caption to accompany it.

What You Can Learn About Captions from Beyonce’s Instagram

Beyonce is a great believer in good captions, and you can see from her feed why they are so important, especially if you plan on taking your Insta following sky-high.

Caption can make your fans cry, laugh, or you can use it to include a call-to-action, tell a story, or just connect with your audience in general.

On Beyonce’s Instagram, she makes sure to include a caption in her highest engaging posts that evoke emotions in her millions of fans.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

The post that you see up there talks about how Beyonce is juggling being a mother and a popstar, and it has some of the highest engagement out of all her recent content, because the caption is relatable, inspirational, and captivating.

She Expresses Thankfulness

Beyonce has even had a post that gained the most amount of likes in just a few hours on Insta, period.

If you haven’t guessed already, the post is her announcing that she is pregnant with twins, and it got her more than 11 million likes in just two hours.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

However rich and famous she might be, she always takes a humble approach when on Insta.

As you can see in the caption above, she is quick to remind her fans of how thankful she feels, and thanks her fans for their continued support.

When you are thankful in your captions and give back to your followers, you are going to get an increased amount of engagement on your posts.

Make Sure Your Photos are Professional

Like most influencers and celebrities on Insta, Beyonce loves sharing the professional side of her life with high quality images from concerts and cover shoots.

Just like Beyonce, you should tap into your professional side, and make sure that your content comes across as clean and easy to understand.

If you have a brand on Instagram, then making your images professional are going to take it a long way, because people will be more likely to interact with them, and you will end up with a lot more people interested in following you.

If you are a fashion or mommy blogger, then you might want to pick up a few tips here about using professional photos.

They are going to give a legitimacy to your feed that you need, which can ultimately result in more sales.

The good news is that you don’t need to invest in expensive equipment to take professional looking photos. All you need is a solid set of filters.

We also suggest that you choose a particular theme for your feed and stick to it. The more you stick to a particular color of theme, the easier it is going to be for brands to recognize you.

Another really important part of your Instagram growth is your hashtags. If you are using the same hashtags on every single post, then you are quickly fall out of favor with Instagram’s algorithm.

Why? Because they will suspect that you are just trying to grow your Insta to get followers, and you don’t care about your community.

They won’t prioritize your content. If you need help working out which hashtags to use for your industry, check out the features of the best hashtag generator.

Keep it Relatable

The thing about Beyonce’s Insta that makes it so appealing is that she’s a world-renowned artist, but somehow, she still manages to keep it relatable.

She shows that behind all the glamor, there is a real woman.

Beyonce has been seen shopping at Target, and she even wore $10 mascara at her show at Coachella.

This means that we’re all pretty much the same as the Queen Bey, and it shows when she shares intimate posts like the one below.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

The post above has more than 10 million likes, and it was the first image she uploaded after she had her twins.

Her caption is relatable, and it shows that at the end of the day, she is just a mom like everyone else.

In her latest Vogue shoot, she wore minimal makeup, and left the extensions at home.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

Another way that Beyonce chooses to interact with her audience is by creating videos that contain handwritten quotes.

Of course, her fan club is right ready to analyze everything, and some speculate that the quotes have differing meanings, but at the end of the day she is simply trying to keep her audience engaged and liking and commenting on her posts.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Beyoncé (@beyonce)

We think that we could all learn a thing or two from following Beyonce on Instagram.

If you are a small business owner, a blogger, or an influencer, then there are some seriously valuable lessons to learn here.

Remember to keep things professional, maintain a theme with your feed, and include a call-to-action from time to time as well to make sure that your audience is interacting with you on a regular basis.

When you maintain a systematic approach as seen in Beyonce’s Instagram posts, you are sure to taste success.

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Written by Eddie Thunder

I’m a full-time social media research specialist. Actually you could say I’m a bit obsessed. I seek out the latest information and hacks for our How-to Guides. As well as that, I put companies under the microscope for reviews. Yes I’m hyper-critical when reviewing services, and most can’t handle the harsh truth – can you?
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Last Updated: November 25, 2022
We all already want to be like the Queen Bey, but you’ll really want to be like her once you find out that she can charge as much as $700K per promotional post. So, listen up, because we’re going to talk about why Beyonce can charge this much, and what you can do get even close to this number.
Let's Check Out Beyonce’s Instagram in 2023
EarthWeb is reader-supported. When you buy through links on our site, we may earn an affiliate commission.

Stay on top of the latest technology trends — delivered directly to your inbox, free!

Subscription Form Posts

Don't worry, we don't spam

Written by Eddie Thunder

I’m a full-time social media research specialist. Actually you could say I’m a bit obsessed. I seek out the latest information and hacks for our How-to Guides. As well as that, I put companies under the microscope for reviews. Yes I’m hyper-critical when reviewing services, and most can’t handle the harsh truth – can you?

Latest Stories