Quick Answer 🔍How many people use T-Mobile in 2023?
108.7 million people use T-Mobile US.
T-Mobile is officially called T-Mobile US, Inc and is known as an American telecommunications company.
It produced about 68 billion in revenue in the final quarter of 2021, which ranks it behind AT&T and Verizon in the American telecommunications industry.
T-Mobile’s headquarters is located in Bellevue, Washington.
Deutsche Telekom, a German multinational telecommunications organization is its majority shareholder.
How Many People Use T-Mobile in 2023?
How many customers does T-Mobile have?
The figures from the fourth and final quarter of 2021 shows that T-Mobile US, Inc. consisted of 108.7 million users, or subscribers with active SIM cards.
This includes both prepaid and postpaid plans.
This is just under Verizon’s 142.8 million from the same quarter in 2021. T-Mobile has overtaken AT&T with 100.6 million subscribers.
So, the current ranking for T-Mobile sits at number two in the American telecommunications market.
What Plans Are in The Works with T-Mobile?
Information from CNET claims that this carrier has plans to extend its 5G network, between now and 2023, to reach 300 million people.
That seems viable to us with its current status in the telecommunications carrier market.
In 2021, this telecommunications company added 2.9 million subscribers, contributing to its rise to 108.7 million subscribers.
In the last three months of 2021, they added 844,000 postpaid subscribers and 224,000 customers to its high-speed internet service.
What Is T-Mobile’s Target Audience?
Let’s have a look at T-Mobile’s audience demographics in this section. As you might imagine, T-Mobile’s main target audience is the Millennial generation.
Millennial statistics show that they check their mobile phones at least 86 times per day, which makes this generation the most likely target for T-Mobile, but also its competitors. Let’s face it, this generation has grown up and has kids of their own.
Here is a breakdown of the age groups that use T-Mobile.
- 18 to 29 years old: 19%
- 30 to 49 years old: 15%
- 50 to 64 years old: 14%
These figures come from 2021, and show that T-Mobile users are close in how many use this service from ages 18 to 64.
It’s likely that Generation X will be the next big push for T-Mobile to place its marketing focus.
Millennials ranked T-Mobile #34 of America’s top brands for their generation. It’s been ranked $4 in consumer services and business. T-Mobile users have an 83% loyalty ranking.
While there are no specific numbers for gender usage among T-Mobile subscribers, there is data about how the genders use mobile phones.
In America, 2021 data showed that women spend more time on their cell phones than men do, regardless of the carrier or phone brand.
On that note, it’s important to know that the number of men and women owning and using cell phones or smartphones is surprisingly equal. 85% of both women and men own smartphones.
Another 98% of women and 97% of men own cell phones. Keep in mind, these figures about men and women are generic and related to all carriers and mobile phones.
Increasingly, customers are using a VPN for T-mobile to keep their data private.
What Is T-Mobile’s Company Culture Like?
T-Mobile is more diverse and equal among their employees than any other telecommunications carrier in America.
As an industry leader, the company shows its diversity through its hiring practices. Let’s look at how much more equal this company is than others.
For the record, T-Mobile employees about 75,000 people and has one of the top retention rates in the total US workforce.
More than 60% of T-Mobiles employees include people of color. Compared to less than 50% within the other two top carriers.
Since we mentioned how equal this company is, 40% of its employee base is made up of caucasians.
The other two top telecommunication carriers have 54% caucasians in their employee base. It actually seems that this market is relatively diverse compared to other markets in America.
More men work for the other two top carriers compared to T-Mobile, though they all three still have some work to do between the gender divide.
T-Mobile has 59.4% men versus 40.6% women in their workforce. Verizon has 66.2% men and 33.7% women in their workforce, and AT&T has 66.4% men and 33.6% women in theirs.
One of the reasons for T-Mobile’s balanced diversity and equality is that this company has no landline telephone network that requires installers and linemen, which is a job arena where the male to female ratio is already skewed. So, that’s no surprise.
What Is T-Mobile’s Revenue?
The most recent revenue data for T-Mobile reveals that in 2021, its annual revenue came to $80.118 billion, which is a significant increase from its 2020 revenue which was around $68.4 billion.
These figures include all products and services from T-Mobile.
Now you know how many people use T-Mobile’s products and services. Their subscriber base accounts for 108.7 million subscribers.
You also know some other facts and figures related to T-Mobile like its largest majority shareholder in Germany and its target market.
Whether you’re a marketer or mobile phone user, it should be refreshing to now know how inclusive and diverse T-Mobile’s company culture is and how they manage to keep their workers satisfied enough to stick around.
After all, this company has some of the highest employee retention rates in America.
Are you one of T-Mobile’s customers? Are you considering T-Mobile? Are you looking at T-Mobile for a career change or for work?
If you said yes to any of these questions, you should have plenty of information to make an informed decision.