How Many Downloads Does TikTok Have in 2023? (App Stats)

TikTok continues to lead all across the board, be it in user growth and app download count.

It was recently awarded as the most-downloaded application for the first quarter of 2022. 

We know that the platform is popular.

But how many downloads does TikTok have in 2023, in exact figures?

In this article, we will provide an answer to that question and supplement you with interesting information about this popular entertainment site.

How Many Downloads Does TikTok Have in 2023?

A report showing the ByteDance-owned entity’s Q1 2022 performance confirmed that it surpassed the 3.5 billion mark of all-time downloads during the quarter.

TikTok managed to record 175 million downloads in just three months from January to March 2022.

This means it continued its winning momentum from both 2020 and 2021 where it has been hailed as the most-downloaded application in these two consecutive years.

TikTok’s Number of Downloads from 2017 to 2021

Lucky for TikTok, it had an eye for an untapped market that is waiting to be discovered.

Even during its early years, the platform already surpassed the hundred million mark in terms of the number of downloads.

• 2017 – 130 million downloads
• 2018 – 750 million downloads
• 2019 – 1.5 billion downloads
• 2020 – 2.6 billion downloads
• 2021 – 3.3 billion downloads

Number of TikTok Downloads on Apple’s App Store per Country

Here is the list of countries that generated the highest number of TikTok downloads on Apple’s App Store.

Note that these countries are also on the list with the most number of Apple users.

• United States – 7.1 million
• United Kingdom – 619,000
• Canada – 556,000
• Russia – 542,000
• Mexico – 470,000
• Brazil – 304,000
• Saudi Arabia – 285,000
• France – 277,000
• Germany – 223,000
• Turkey – 209,000

Countries with the Highest Download Growth on Google Play Store

Meanwhile, here are the countries that recorded the highest percentage of download count improvement on the Google Play Store.

• Ireland – 135.3%
• Norway – 70.8%
• Finland – 69.3%
• Spain – 63.3%
• Nigeria – 60.8%

2021’s Most Downloaded Apps

Even Meta-based apps could not fare well against TikTok.

Here are 2021’s ten most-downloaded mobile applications and their respective number of downloads during the year:

1. TikTok – 656 million downloads

2. Instagram – 545 million downloads

3. Facebook – 416 million downloads

4. WhatsApp – 395 million downloads

5. Telegram – 329 million downloads

6. Snapchat – 327 million downloads

7. Zoom – 300 million downloads

8. Messenger (Facebook) – 268 million downloads

9. CapCut – 255 million downloads

10. Spotify – 203 million downloads

Applications with the Most Number of Monthly Users

Despite that TikTok is still in its years of infancy, it is already competing well against other social media apps in terms of monthly users.

1. Facebook – 2.9 billion monthly users

2. YouTube – 2.2 billion monthly users

3. Instagram – 1.4 billion monthly users

4. TikTok – 1.0 billion monthly users

5. Snapchat – 500 million monthly users

How Long Do Users Spend on the App Monthly?

On average, a TikTok user spends 850 minutes on their TikTok app doing various activities such as video editing, watching content, and live streaming.

This is a sharp increase from where it was in 2019, only averaging 442.90 minutes of screentime during the year.

Moreover, an active user averages 52 minutes on TikTok every day. About 167 million TikTok videos are watched every internet minute.

User Engagement per Country

Below is the list of the number of minutes users of these countries spend engaging on the application:

• Norway – 1 hr and 14 minutes
• Poland – 1 hr and 8 minutes
• United States – 30 minutes to 1 hr and 8 minutes
• United Kingdom – 1 hour 
• France – 1 hour

TikTok is known as the social media app with the highest engagement time at an average of 10 minutes per user. Pinterest comes second at five minutes.

Why Did TikTok Become Popular?

Aside from entering the market at the right time, coupled with the opportunities presented by the pandemic, there are many reasons behind its popularity.

First: Short Videos The Best

Many of us find 15-second videos packed with information as much as longer ones.

TikTok managed to capitalize on the population’s trait of easily getting bored by offering short videos that are nevertheless informative and entertaining.

Second: TikTok Triggers the Release of the Feel-good Hormone

Ever wondered why scrolling through TikTok makes you feel good instantly? 31% of the participants in a recent survey said that scrolling on the platform “lifts their spirits” whenever they do it.

This is because TikTok offers a wide variety of content from entertainment, dancing, and pranks to home repairs and cooking that appeals to everyone’s taste.

Third: TikTok Gives a Sense of Community

As TikTok facilitates not only video sharing but also live streaming and other activities that users can take part in, this involvement incites a sense of community among users.

The results of the same study above show that 59% of all users feel they belong in the TikTok community.

Another 77% answered that the platform is the best site where they can express themselves genuinely.

TikTok Annual Revenue from 2017 to 2021

Below is the list of TikTok’s annual revenue over the years.

The platform had a sustained upward trajectory in its earnings from 2017 to 2021 but its main profit maker remains limited to advertising and selling gift points for live selling.

• 2017 – $63 million 
• 2018 – $150 million
• 2019 – $350 million
• 2020 – $1.90 billion
• 2021 – $4.60 billion

As can be seen on the list, TikTok had a record-breaking annual revenue in 2020 and 2021.

These are also the years where it garnered double-digit growth in terms of user count and the number of app downloads, as seen in our data.

Conclusion

TikTok is now the world’s most-downloaded application which speaks so much about its popularity and community penetration.

Remember to use any social media platform with discipline.

Sources