Ads are essential for every type of business and serve as a powerful tool to bring in traffic, maintain customer loyalty, and increase revenue. Companies spend thousands of dollars on ads to keep their trade afloat. 

However, not every business has that type of budget to spend on advertisements and with more users using AdBlockers we are here to solve that problem by presenting various free advertisement options that will keep your marketing strategy fresh and compelling without burning your entire budget. 

Why Do We Need to Post Ads for Free?

Ads have the ability to transform your business from an afterthought to something that never leaves the customer’s mind. 

Here are some additional reasons why every business needs that healthy dose of advertisements:

Boost Brand Awareness

Brand awareness is the foundation that any business uses to build its relationships with customers. 

When your customer talks about your product or your organization, they’re sharing the info based on their personal experience, word-to-mouth, and whatever information they have access to thanks either to marketing initiatives (e.g. your ad campaigns).

Drive Traffic

The more a potential customer knows about your product through free advertisements, the more the chance that they will visit your website, thus increasing traffic. This increased traffic will essentially lead to sales.

Improve Sales

Free advertising helps increase sales by reminding potential and current customers about your new product launches, special offers and improvements. 

Apart from that, advertising can also help to create or develop a brand for your business.

So to help you do advertisements the right way, we have compiled a list to show you how to do advertising for free. 

Free Advertising Ideas for Business & Market

As we have mentioned earlier, proper advertising can have a significant impact on uplifting your business. The following are some of the primary ideas for the effective branding of your business without any charges.

1. Make Free Advertising Video with Doratoon

Doratoon is an online software intended to help users create animated video ads. It offers unique features to make the video more creative and lively. These include utilities, such as path animation, props, animated characters, text-to-speech.

Moreover, it offers thousands of free images, vectors, backgrounds, and much more in your advertising videos. These videos are also quite easy to make, and even those with no technical background can get their video up and running in minutes. 

Also, you can access the built-in templates to make videos quickly. This makes Doratoon great for small-scale businesses that want professional-looking videos with a minimum budget and effort. 

2. Free Online Ads

Most businesses get their revenue based on the ads, and they reach out to different online ad management tools to advertise their business. These tools mostly carry out all the basic ad-related work without any charges. 

Suppose your website is completely optimized with all the SERP protocols. In that case, you can quickly get the upper hand of being reached by numerous visitors.

These free advertising websites or tools also feature your outlet location along with your contact details to help your potential consumers to locate you without any extra hassle.

3. Give Away Brand Merchandise

If you are at the beginner stage of your business and need an extra kick of branding, you should start designing brand-exclusive merchandise. It could range from bands, caps, and bottles to shirts, hoodies, and more. 

Although this looks like a paid form of advertisement, you can contact dealers to either promote them, or if you have a clothing brand yourself, it’ll be automatically free for you.

All you have to do is organize a giveaway in which you can give out this merchandise to people who have recommended your brand to most people, or you can take a quiz through social media to give the shirts as a reward.

4. Social Media Marketing

With the advent of online outlets and digital marketing, we have seen massive growth in the sales and popularity of most businesses. Many social media platforms are being used efficiently to promote your brand, services, and products. You must have engaging words and strong captions with concise information to attract consumers. 

Surely, this can be very helpful with targeted marketing as you can easily reach out to people with a certain age group, employment background, region, etc., just by taking advantage of the default system of social media.

5. Join Discussion Forums

As we know that people believe in word-of-mouth more than anything; thus, you’ll have to dive into the online discussion forums to gain the trust of your targeted audience. 

Initially, you have to research the forum specific to your industry. Often, you can find your brand being discussed already by the audience.

There is a very thin line between recommendations and promotion. Your main aim should be to recommend your brand to people. So, you don’t have to make it evident by pushing ads and links on these platforms. 

Also, you can add value to your recommendations by answering questions, sharing your expertise, and promising improvement. 

6. Create a Blog

For your website to appear in Google’s search results, you need good SEO, and one effective way is to start a blog. Offering consistent and relevant content on your website helps your current customer base while keeping your website friendly with Google’s search engine. 

This content doesn’t necessarily have to advertise your services, as the SEO benefit of a blog will keep bringing new customers to your business.

7. Start Email Newsletter

Newsletters are great free advertising tools. Most of the time, people opt-in themselves to receive newsletters and updates from your business in emails. 

Advertise your emails wisely and make sure not to include fluff content, as making a wrong impression on your customer can encourage them to add you to the spam list. 

8. Ask for Referrals

Whenever a customer is satisfied with your product, make sure to ask them for a referral. Satisfied customers will be more than happy to write about your product when offered a little encouragement. 

When people related to the customer see their review, your brand is automatically painted in a good light as recommendations from friends are one of the most credible forms of advertising a business can use. 

So the next time a customer tells you they are satisfied with the purchase, offer a little encouragement for a referral.

9. Pass on Flyers

Many might think that offline advertising ideas are a thing of the past, but they can also serve as a great form of advertisement free of cost. 

Moreover, cheap paper can help your business save a lot on their budget, and by choosing the right place for advertising, you can drive much traffic to your business. 

Furthermore, make sure to target sites that are relevant to your business, or if you can’t specify a location, pick a super crowded place to expand the reach of your business.

10. Collaboration with Another Business

Partnership with another business is a great way to do free advertising. This could be anything from simply referring customers to one another, to giving out coupons or discount codes, to hosting an event and collaborating on a limited edition item. 

You can also hold contests or fundraisers together. This activity will open your business to a new audience!

FAQs

1. What are the Best Advertising Ideas?

For large-scale businesses, hiring a complete advertising team is the best way to go. However, for small-scale companies with limited budgets, third-party software such as Doratoon is an effective way to create low-budget professional advertising videos.

2. Is Doratoon the Best Choice to do Video Advertising?

If video advertisements need to be done mainly through a single person and the budget is limited. Doratoon can be an excellent option to create industry-level videos without wreaking havoc on your financial plan.

3. How to Maximize Free Advertising?

There are hundreds of opportunities for a company to advertise for free. Popular advertising websites are there that allow free advertisements for your business, blogs can be created and managed by yourself, and social media marketplaces can be used, the options are many, and all of them are discussed in the section of our article above.

Conclusion

When you post free ads it drives your business’s growth and work towards converting potential customers into paying ones. Moreover, it makes sure that your current customers stay loyal and keep coming back to interact with your business. It also plays a major role in building your brand image, bringing in more sales and revenue.