Best Facebook Marketing Tools

12 Best Facebook Marketing Tools for 2023

Published on: April 16, 2023
Last Updated: April 16, 2023

12 Best Facebook Marketing Tools for 2023

Published on: April 16, 2023
Last Updated: April 16, 2023

In a hurry?
The best Facebook marketing tool in 2023, as found in our independent testing, is UseViral!

Facebook, we all know it as one of the biggest, if not the biggest social media network available online today, and needless to say, it is a hub for millions of businesses out there to do really well on.

To give you an approximation when it comes to the numbers, Facebook gets over a billion active monthly users, and more than 8 billion video views per day.

These numbers are incredibly impressive and show the opportunity that Facebook can present to you if you are a brand or business.

When it comes to Facebook marketing tools, they have been existing since social media marketing first became popular, especially considering Facebook is one of the more well-established social media platforms in the industry.

So, if you don’t know how to market your product or service on Facebook, then you might want to read the article below.

With business slowly but surely shifting online, knowing how to do business through social media marketing is going to be essential to your overall strategy.

Based on the fact that Facebook owns more than half of all the major social networks out there, knowing how to market your brand on Facebook is really important.

This is where Facebook marketing tools can come in handy in the article below.

Today, we are going to talk all about what we believe to be the greatest Facebook marketing tools in the industry to help you with your Facebook marketing.

Best Facebook Marketing Tools 2023

Here’s a quick look at the best Facebook marketing tools:

  1. UseViral – 🏆 Winner!
  2. SocialViral
  3. SocialOomph
  4. Mobile Monkey
  5. Wask
  6. Sendinblue
  7. Shortstack
  8. Heyo
  9. Pagemodo
  10. Buffer

1. UseViral

UseViral Facebook Promotion Service

UseViral is one of the best Facebook marketing tools to help you get ahead with your brand because they know how important it is to stay well connected in the industry.

Whatever your industry is when it comes to your brand, it is so much about who you know, as well as about what you know.

Yes, you might have read 10 or so books about social media marketing, and marketing your brand online, but if you aren’t trying to network within your industry, then you aren’t going to do too well.

The bottom line is that the more people you know who can help you leverage your brand and get your products and services in front of more of the right people, especially when it comes to your Facebook business page, the better.

This is where companies like UseViral come in.

UseViral is the kind of Facebook marketing tool that can help you connect with their well-established group of professionals, that fall into a number of different industries and niches.

These guys know that you need people to promote your Facebook content elsewhere as well, and this is exactly what their team of experts can do.

This way, you can step back a little bit and focus more on the content side of things, which is going to draw people in in the first place.

2. SocialViral

SocialViral Facebook Likes

SocialViral is another Facebook marketing tool that understands how important your Facebook content is in general, which is why they want to help you with exclusive and real Facebook engagement.

They say that they are the only place to get real Facebook services like followers, likes, and interactions on your posts, and the best part is that they can help you with other social networks at the same time, including your Twitter and Spotify accounts.

They know that in the world of business, time is money, which is why they provide their clients with immediate results, and they also provide them with engagement that is genuine, so nobody is ever going to come and look at your Facebook page and wonder whether you are trying to take shortcuts with your interactions.

Another advantage to this company is that they offer really affordable price points, which is going to be helpful if you are just starting out your journey online with your brand, and don’t have time to spare beyond your standard budget.

3. SocialOomph

Social Oomph

Social Oomph is a Facebook marketing tool that can help you grow your reach and followers on Facebook, and can help you manage a bunch of other social media networks at the same time.

This is why they are seen as one of the most versatile tools in the industry and they can help you with scheduling your posts, help you stay consistent with your engagement strategy, even when you are busy with other things, and monitor new followers in real-time.

If you want to get more followers on Facebook, you need a deep understanding of the algorithm, and this can take a lot of time to work out.

Luckily, with a company like this, you can save time doing this, because they will do everything behind the scenes for you.

Perhaps one of the biggest advantages of this Facebook marketing tool is that it is only going to cost you roughly $15 a month.

4. Mobile Monkey

Mobile Monkey Facebook

Mobile Monkey is a Facebook marketing tool out there that is otherwise known as a chat bot. A chat pot is a piece of software that sends automated messages that are predetermined and customized by you for your customers and followers.

They say that this is a really good way to spread the word about your Facebook campaigns, without having you to send out every single message on your own.

So, they let you build an immense level of user engagement the right way, and they make it super personalized when it comes to the messages that you send out to your customers.

At the end of the day, people like it when they receive personalized messages from brands, so if you can utilize this Facebook marketing tool to incorporate your engagement strategy, you are going to be doing really well.

They understand that Facebook messenger is a really great tool when it comes to your brand, and they want to help you capitalize on this.

5. Wask


Wask is a Facebook marketing tool that is available online and can help you manage, create, and organize different marketing campaigns all through their single dashboard, which is going to be convenient and easy for you to use.

They say that they can help you create, track, and edit your ads, and find the best target audience for your ads, as well as the people who are most likely to turn into consumers.

They also offer their clients a lot of free stock templates and designs that you can work with, as well as automation tools that include a scheduler and automatic engagement.

There aren’t too many Facebook marketing tools out there in the industry that can incorporate the plethora of tools that these guys can, which is why they are considered one of the best.

Considering their basic version starts at just $9, these guys are extremely affordable.

6. Sendinblue

Sendinblue Facebook

Sendinblue is a Facebook marketing tool that can help you easily manage all of your campaigns and launch them directly from your platform.

They can also help you write better calls-to-action, which is going to be really important for bringing in the right kind of consumer and understanding why there are some really integral parts of your marketing campaign.

If you are trying to target a specific group of people and yield a good result that is going to make sure your brand become more successful, these guys can make it all happen from their dashboard.

The good news is that you don’t have to set target audience parameters, and they help you decide on the amount that you should be spending on your ads every day, especially to get the best results, so we think that they are efficient and affordable.

They say that the first two weeks is going to cost you nothing, and then you can select from a variety of different packages, with the basic ones starting from just $24.

7. Shortstack

Shortstack Facebook

Shortstack is one of the most popular Facebook marketing tools in the industry, and they offer a high level of functionality as well as accessibility.

They are a leading brand when it comes to social media marketing in general, and they can help you come up with giveaway campaigns, as well as contests that are going to keep your audience engaged and have them coming back time and again.

They make it super easy to organize online giveaways and spread the world about your brand through their direct messaging groups.

We think that this is a really easy way to get discovered through Facebook, but they can also help you promote your brand on other social media platforms at the same time.

You will receive insightful analytics so that you can keep up with what’s happening with your Facebook page, and they will also give you real-time information about your page analytics so that you don’t have to miss a thing.

8. Heyo


Heyo is great as a Facebook marketing tool, because they can help you generate leads for your Facebook profile, and can also help you with hashtag campaigns, contests, and sweepstakes.

They are also going to help you get a huge number of entries into your contest, which as you probably already know is one of the best ways to get more engagement on Facebook in general.

They’re going to make sure that all campaigns are interesting and draw people in, because they have a really good understanding of what works, and what doesn’t.

Their basic plan is going to set you back roughly $45, and their most expensive plan is going to cost you $249 a month. Of course, with their more expensive plan, you get a lot more functionality.

9. Pagemodo

Pagemodo Facebook

Pagemodo is a Facebook marketing tool that understands that you need to get the visuals right when it comes to your Facebook page. If you want to be taken seriously by your clients, you need to obtain high-quality images for everything that you are trying to market.

These guys are excellent if you want to optimize your profile in a number of different ways, which includes finding the best profile picture for your brand, and helping you find a really good cover image.

We also love that these guys can help you run contests and schedule your posts ahead of time on Facebook but can do so over on LinkedIn and Twitter at the same time.

They’re going to make sure that your Facebook ads are optimized, and help you create contact forms that are robust and generally just make it easy for you to market your business on Facebook.

They say that they charge up to $59 a month, which we think is more than reasonable.

10. Buffer


Buffer is an excellent Facebook marketing tool to use because they have been in the Facebook marketing industry for a long time at this point, and can help you analyze your Facebook and make decisions that are based on past performances of your content.

If you want to be consistent with your Facebook growth, then they also have a scheduling option, as well as a Chrome extension that can work well both for Facebook and WordPress.

They are going to keep you up-to-date with accurate statistics around your profile’s growth, so that you can work out how best to watch your profits with marketing in the future.

Because these guys are so versatile, they are great for both big and small businesses.

11. Fanpage Karma

Fanpage Karma

Fanpage Karma is a great Facebook marketing tool that is versatile and functional. They can help you with a number of different things on Facebook, which is why they are used by many different people in the industry.

They can help you manage a bunch of different social media networks at the same time, and they make it really easy for you to switch between platforms.

They can also help you get creative and interactive with your Facebook posts, which is going to increase traffic on your page, and also increase traffic to your website.

They are a great tool to help you manage everything at the same time and gain insights and analytics into your content performance really easily.

12. Hootsuite


Hootsuite is a Facebook marketing tool that is great for someone who is running a bunch of different marketing campaigns that they want to optimize and manage for best results.

They are a social media analytics management tool and can help you create, edit and optimize your ad campaigns on Facebook.

They can also help you analyze your growth on Facebook, which is of course really important if you want to be consistent about growing on the platform.

The best part perhaps is the fact that they are not that expensive to use, but they do have a little bit of a learning curve in the beginning, so keep this in mind.

Final Thoughts

At the end of the day, Facebook is an incredibly important asset for your brand being online, so if you aren’t making the most of your Facebook page right now, it’s about time that you did.

Facebook marketing tools go hand-in-hand with Facebook business pages, and as you can see, there are quite a few to choose from.

Make sure to do your own research, and to make sure that you are aligning yourself with the best one for your Facebook page and your brand online, so that you can ultimately do really well, and preserve your existing reputation.

Good luck!

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Written by Jason Wise

Hello! I’m the editor at EarthWeb, with a particular interest in business and technology topics, including social media, privacy, and cryptocurrency. As an experienced editor and researcher, I have a passion for exploring the latest trends and innovations in these fields and sharing my insights with our readers. I also enjoy testing and reviewing products, and you’ll often find my reviews and recommendations on EarthWeb. With a focus on providing informative and engaging content, I am committed to ensuring that EarthWeb remains a leading source of news and analysis in the tech industry.