How do you make sure that all your social media tasks get done in a timely manner and effectively?
From distributing content that you have created, to analytics and reporting, it can be pretty challenging to think about all of the tasks that you have to achieve every day if you want to make sure that your social media networks are still running successfully.
The good news is that there are a lot of great social media management platforms out there for you to use, and their services can streamline the work processes, help you save time, and even guarantee that your content reaches the right target audience, and at the right time.
Read the article below to learn about two services in the industry, Agorapulse vs Sendible, that can help you with your social media growth, and which one we believe is better for you.
This way, you can make a well-informed decision about which service to use.
Overview
Agorapulse
This company is a marketing service and social community that helps organizations manage their social media and networks.
The platform has been designed to help its clients collate messages from a number of different networks, upload new content, and screen rankings on top social media platforms like Twitter, Facebook, Instagram, YouTube, and LinkedIn.
Sendible
Sendible is software that provides social media management that is easy and effortless.
They say that they provide their clients with engagement features and the ability to analyze and monitor their engagement. They can help anybody from small businesses to huge corporations.
Key Features
Agorapulse
- Facebook analytics
- Program controlled content for Facebook
- Management features for Twitter
- Collaboration
- Calendar view
- Comments and mentions tracking for Facebook
- Keyword listening for Twitter
- Brand username and screen hashtags for Instagram
- PowerPoint reports
- CSV reporting
- Categories for queuing
- Queuing and scheduling choices
Sendible
- Publishing for a broad range of social networks
- Incorporated analytics and tracking
- Brand and presence screening and building
- Client commitment
- Lead generation
- Scheduling of posts
- Client management for multiple users
Benefits
Agorapulse
Agorapulse can help you consolidate all of your social media networks in one interface, so that you can see everything from there, whether you are trying to grow your Twitter, Facebook, Instagram, YouTube, or LinkedIn.
They say that they will help you stay up-to-date and notify you of each tweet, comment, or message that you will receive.
With this company, you are never going to miss out on a single discussion, attempt at a connection, or any chance to grow your brand.
They can show you the number of messages, comments, and tweets that you have received, and all you will need to do is reply, read, or tag.
You can manage all discussions in as low as 15 minutes, which is going to save you a huge amount of time.
We love that everything is displayed in an easy-to-use dashboard, which means that there’s no need for you to switch out of one application to look at another.
They also make it incredibly easy to distribute your content, so that you can schedule and queue your images and videos for all social networks out there.
You can do this through their calendar view. Agorapulse also helps its clients screen their social media networks for mentions and comments along with content that is being shared, and how often it is being shared.
They can help you find brand influencers and find potential opportunities to develop your brand in general.
Sendible
Sendible can help you oversee all of your social media platforms, connect with your audience the right way, plan messages ahead of time, and measure your return of investment through their simple-to-use dashboard.
They let you discover prospects, and help you drive leads through your sales pipeline, and they also help you post simultaneously across all of your social networks.
They provide a thorough analysis of your content, and the engagement that it is receiving from your audience.
They can deal with many different accounts, which is going to be a great resource if you are trying to manage multiple platforms for your brand.
You can allocate tasks and approve work processes a lot easier with a company like this, and it can be all be done in a matter of minutes.
They are easily one of the most straightforward services in the industry, especially when it comes to helping potential team members that don’t have a lot of technological experience.
They even offer a lead generator and apply an adaptable framework that grows in the way that your brand needs.
Pros and Cons
Agorapulse
- Their dashboard is very easy to use, and is aesthetically pleasing. It has been designed with a lot of thought.
- It is really easy to track your brand recognition and growth with this company.
- You can easily see what your rivals are doing by widening the hashtags that you’re looking for.
- You can easily post across all of your social media networks.
- They have a feature that lets you respond to LinkedIn comments through the dashboard, which is something that is unique to Agorapulse so you aren’t probably going to find it anywhere else.
- They do require you to click the media type before you drag a social graphic into the post when you are creating your content, which can be a little bit annoying, because if you get the click wrong, everything is ruined.
- This company doesn’t let you link the same user between two platforms. Their search functionality is quite limited, making it difficult to navigate and locate a user or a case.
- No abilities for Instagram.
Sendible
- Customer support is extremely helpful, and you will be able to talk to a real human being.
- Regular updates and refreshes.
- They have efficient tracking capacity, so that you can follow all of your accounts’ activity, and see which posts are getting the most engagement.
- You can schedule your posts ahead of time, and you can set this to repeat on an hourly, daily, or even weekly basis.
- Some users have found it quite difficult to link the right pages from their blogs, and you also might experience their features as a little bit clumsy in the beginning.
- They aren’t going to be able to help you manage your Instagram followers. You also can’t see what your post is going to look like before it goes live on Instagram.
- Sendible isn’t going to adapt quickly which means that some of the notifications are going to get stuck.
Pricing
Agorapulse
Agorapulse offers its clients a 30 day trial for free, and you won’t have to share your credit card information.
- Pro plan is designed for smaller teams, and is going to cost you $79 per month.
- Their Premium plan is going to cost you $159 a month, and is designed for agencies.
- Enterprise plan is going to be customized, so you will need to get in touch with their team directly to talk about it.
Sendible
Sendible has a free trial that lasts for two weeks. They won’t ask for your credit card information.
- Creator plan is going to cost you $29 a month, and is good for those that are just getting started in the social media marketing industry.
- Traction plan is going to cost you $89 a month, and is good for smaller brands and agencies that want to collaborate.
- Scale plan is going to cost you $199 a month, and is well suited for those who are medium sized and want a bit of consistency with their reporting.
- Expansion plan is going to cost you $399 a month, and is their package that consists of complete social media management, so that you don’t even have to think about any of it.
Agorapulse vs Sendible: Which One is Best?
At the end of the day, we think that Agorapulse is well suited for those that have a medium-sized brand, enterprise, or agency.
However, if you are part of a larger agency, and you need social media management that’s going to be on a much bigger scale, then we suggest that you go for Sendible.
They are designed for 1000+ users whereas Agorapulse is designed for 200 users max.
Sendible has powerful social media tools that make them a great choice for digital agencies and corporate marketing teams.
So, it all comes down to what your specific preferences and needs are. If you need something a bit smaller, go for Agorapulse.
However, if you want to scale your brand online, then we suggest that you go for Sendible.
Check out pricing for both, as well as pros and cons, and make your own mind up!